Founder & CEO of SlicedBrand, a global PR agency with an award winning team, she’s successfully led PR for thousands of technology companies
The pandemic has created a new thought process to reconcile when it comes to how we physically operate as a business. I immediately recognized that the fear of unleashing employees faded, if only out of necessity. Optimism grew, and ultimately everything new started to just seem normal. Now, it’s hard to even picture the days of our old office-bound lives.
Approximately six months into a forced remote office experiment, here are a few of the things I’ve learned.
My employees don’t need an office to be productive.
While I’ve been able to run a brand completely remotely, widespread adoption of a complete work-at-home workforce hasn’t been as rapid as industry leaders may have hoped.
The novel coronavirus kicked into overdrive the move to a fully or mostly remote staff. Managers may have noticed a slight downturn in productivity as employees adjusted, but everyone needs a second to acclimate. The shift from an office to your dining room table — complete with kids running amok, Amazon deliveries and breaks to take the dog outside — comes with a side of chaos.
The truth is that if you hire the right people and train the right people, then your employees will likely be productive wherever they sit. Mine are all over the world, and there is no lack of productivity or engagement with the work.
I think we’ll see that over the longer term, productivity will prove to be a benefit of a work-at-home environment. In our current experiment, I realize that we really don’t have a choice but to let workers figure it out at home. And they have been. In a survey of more than