Apple today introduced its iPhone 12 lineup, and as was rumored, all four models ship without EarPods or a power adapter in the box. Starting today, the iPhone 11, iPhone XR, and iPhone SE will no longer include these accessories either.
Apple’s website encourages customers to use their existing Apple power adapter and headphones or buy these accessories separately, and to help offset the cost, Apple has now lowered the price of its EarPods with a Lightning connector from $29 to $19. Apple’s new 20W power adapter for iPhones also retails for $19, down from $29 for its now-discontinued 18W power adapter that was included with the iPhone 11 lineup until now.
Apple touted the environmental benefits of no longer including EarPods or a power adapter with iPhones, noting that the move reduces carbon emissions and avoids the mining and use of rare-earth elements. iPhone 12 models also ship in a thinner box as a result, with Apple claiming that it can fit 70 percent more iPhone boxes on a single pallet during shipping.
Apple added that many customers have switched to wireless headphones like AirPods, and said there are over two billion Apple power adapters in the world, implying that many customers no longer need these accessories.
Last month, the Apple Watch Series 6 and Apple Watch SE launched without power adapters in the box, so it is no surprise that iPhones have followed suit. However, all iPad models are still bundled with power adapters in the box for now.
That drawer full of bad headphones and extra power adapters for your phone won’t get any more cluttered if you decide to pick up a new iPhone 12. Apple will no longer include those items in the box, part of a redoubled effort to reduce its environmental footprint.
In a segment of its iPhone-centric event today, Apple’s Lisa Jackson explained that the company is hoping to have “net zero climate impact” globally by 2030, meaning everything from manufacturing and assembly to packaging and device recycling will be carbon neutral. Achieving that means relying more on solar power and efficient operations, of course, but also reducing waste.
To that end the company will no longer include the familiar white headphones that have come in the box since the early days of the iPhone, nor the standard outlet adapter for the power cable.
“Customers already have over 700 million Lightning headphones, and many customers have moved to a wireless experience,” said Jackson. “There are also over 2 billion Apple power adapters out in the world, and that’s not counting the billions of third party adapters.”
Thankfully there will be a power cable in the box: a standard USB-C to Lightning cable that you can plug into your old wall adapter or a laptop. Well, not the old old ones, but the fairly recent ones. To be honest, you might need a dongle.
The result is not just fewer things in the box, but a smaller actual box, letting the company fit more of them into a pallet. That may sound like a bit of a stretch for effect — “really, you’re saving the world by making the box smaller?” — but at the scales Apple operates at, fitting half again as many devices into a shipment means saving thousands of trips. It’s
Apple tumbled as much as 4% on Tuesday as the company unveiled its latest iPhones.
The tech giant revealed its first 5G-capable lineup of phones spread across four new models. The iPhone 12 will be available in a 6.1-inch size and as a 5.4-inch variant deemed the iPhone 12 mini. The premium iPhone 12 Pro will be sold in 6.1-inch and 6.7-inch sizes. The new phones will also boast more durable screens, upgraded cameras, and a faster processor.
Shares traded at an intraday loss before the event but slid further after the reveal began at 1 p.m. ET. At the stock’s intraday low of $119.65 per share, Apple saw $81 billion erased from its market capitalization.
Read more: Apple just unveiled the first iPhones that include 5G technology. A Neuberger Berman investment chief says he’s identified 3 overlooked ways to profit from the world-changing innovation.
The company also revealed the HomePod mini, a smaller and less expensive alternative to its smart speaker. The new speaker launches in November for $99.
Though much of the event brought highly anticipated additions to the new generation of iPhones, some elements of the launch may have rankled consumers. For one, the phones will be the first to lack wired earbuds and a power adapter in the box. Apple touted the items’ exclusion as a major step toward reaching full carbon neutrality.
Analysts expect the new iPhones to drive a stronger-than-usual cycle of upgrades among Apple customers. The inclusion of 5G marks the first major step forward in iPhone’s cellular technology since the iPhone 5 was released in 2013. The iPhone 12 also introduces the first major design overhaul for the handset since the iPhone X’s 2017 release.
Read more: MORGAN STANLEY: Buy these 44 cheap stocks poised
Apple will no longer include a complimentary pair of wired headphones or a power adapter with new iPhones, the company announced Tuesday as it unveiled the iPhone 12, in an effort to cut down on packaging and reduce emissions.
The iPhone 12 will only come with a USB-C to Lightning cable for charging.
You’ll have to buy a $19 USB-C charging brick separately if you want to use the cable in the box, though you can still charge your phone with any old iPhone charger with a Lightning connector.
Earpods will cost another $19 if you don’t already have a pair or use wireless Airpods.
Apple says the move is part of the company’s effort to become 100% carbon neutral by 2030.
Removing accessories, Apple says, will use fewer raw materials and thinner packaging, which allows Apple to put 70% more units on a single shipping pallet to reduce carbon emissions.
Lisa Jackson, Apple’s vice president for environment policy and social initiatives, suggested Tuesday that many customers already have Apple’s wired headphones and charging bricks, saying 700 million Earpods and 2 billion power adapters are already out in the world.
Some criticized Apple for using the environment as an excuse for making changes that result in higher margins and lower shipping costs, especially because Apple isn’t also lowering prices. CNET noted the move may be a way to offset the costs of including ultrawide 5G support, which usually pushes up phone prices even higher. But many assailed Apple for forcing customers to buy yet another accessory. “Apple has found yet another way to force you to buy an expensive dongle/adapter for its expensive gadgets in order to make said gadgets work,” Jason Koebler of Vice wrote.
“Taken altogether the changes we have made
Our indicative theme of 5G stocks – which includes semiconductor players, tower infrastructure companies, testing equipment providers, and wireless carriers that stand to gain from the next-generation networks – is up by about 19% year-to-date, versus 5.5% for the S&P 500 as of 10/7/2020. While 5G wireless networks are being rolled out in the U.S. and other developed markets, mainstream adoption of the technology is likely to gather pace as Apple – one of the largest and most iconic smartphone vendors – is set to unveil its first set of 5G handsets next week. Below, we provide a bit more about some of the companies in our theme, how the 5G upgrade cycle could benefit them, and how they have fared thus far in 2020.
Qualcomm, one of the largest modem and mobile processor vendors, is seen as a leader in 5G wireless technology. The company could see sales pick up as smartphone behemoth Apple is widely expected to use Qualcomm’s modems in its new iPhones. The stock is up 38% year-to-date.
Skyworks Solutions sells analog semiconductors that include power amplifiers, front-end modules, and radio frequency products that go into mobile and wireless devices as well as wireless infrastructure equipment. The company counts Apple as one of its biggest customers. The stock is up 23% this year.
Qorvo, Inc. also supplies RF components to smartphone players such as Apple, as well as to the infrastructure, and defense space. The stock is up 13% this year. (See our analysis Is Skyworks A Better Bet Than Qorvo?)
American Tower Corp, the largest U.S.-based tower leasing company, is structured as a