Tag: Extending

14
Oct
2020
Posted in computer

Harmonic Unveils Edge Computer Module Extending CableOS Cloud-Native Platform

SAN JOSE, Calif.—Harmonic announced extensions to its CableOS access platform, including a major enhancement that enables cable operators to deploy compute resources via their IP access networks and leverage distributed cloud-native applications, such as 5G OpenRAN, flexible DOCSIS MAC and video CDN.

The combination of the new features and its cloud-native DOCSIS and fiber-to-the-home (FTTH) XGS and 10G EPON applications, raises the bar for access platforms, the company said.

“Multi-access edge computing is going to play a pivotal role in the future of wireline and 5G wireless networks, revolutionizing the cable industry’s service delivery opportunities,” said Gil Katz, senior vice president, Cable Access Business Operations at Harmonic. “We’re excited to again break new ground, offering the first cloud-native solution capable of simultaneously running flexible MAC, Open Caching streaming video delivery and other critical applications at the deep edge of the access network.”

Harmonic developed its new edge compute module in partnership with Intel, the company said. It is designed to be deployed in the same Ripple+ network edge platform (also called a node) as the company’s remote-PHY and remote-OLT modules. Doing so extends CableOS cloud to the deep edge of the access network. 

The company is featuring CableOS and its new extensions at the ongoing virtual SCTE-ISBE Expo, Oct. 12-15.

Asaf Matatyaou, Harmonic vice president of solutions and product management, Cable Access Business, will take part in a panel discussion with Intel. The session “Utilizing Distributed Software and Multipurpose Computing for DAA” is scheduled to occur in the Imagine Zone, Oct. 14, from 11-11:30 a.m. ET.

To learn more about Harmonic’s participation at Cable-Tec Expo or to schedule a meeting, visit the company’s expo webpage

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14
Oct
2020
Posted in technology

Teads Launches ‘Teads Conversions’ for Performance Buyers and inRead Stories for Extending Social Campaign Reach

  • ‘Teads Conversions’: the new robust lower-funnel solution, geared to drive traffic and on-site conversions for advertisers

  • ‘inRead Stories’ and ‘inRead Social B2B’: allowing brands to extend the reach of their social campaigns beyond the walled gardens

Today, Teads, The Global Media Platform, unveiled a suite of updates including the expansion of its robust performance offering along with new social products and measurement solutions. The announcements were made during the inaugural ‘Teads Partner Day’, a global virtual event that brought together more than 1,000 brand marketers, agency partners and trade journalists.

Among the main innovations the company announced is ‘Teads Conversions’, a new performance programmatic solution geared towards helping brands deliver on-site conversions such as leads, add to cart, registrations and sales. This solution allows clients to access Teads’ high quality traffic and premium publisher inventory while optimizing towards lower-funnel outcomes via the leading DSPs in the marketplace. The solution is also available in closed beta via Teads’ self-serve buying interface.

As advertisers move further down the funnel, one common concern is that they have to sacrifice quality and brand safety to get lower funnel conversions. As a ‘curated internet,’ Teads is a single access point to the world’s best publishers, offering quality scale, brand-safety and outcome transparency not available within the ‘walled gardens’ of social platforms, or across the low quality inventory on the open web.

The Teads performance offering is based on the following five ‘Quality Performance’ pillars:

  1. Real ROI, Objectively Measured: Teads welcomes 3rd party measurement solutions.

  2. Quality Media Environments: Teads Performance Solutions leverages the quality editorial placements available on the Teads platform, comprised of many of the world’s top publishers.

  3. Ads That are Actually Seen: Teads delivers high viewability through ad formats that don’t load if they aren’t viewable

  4. Optimized Creative Made for Quality Inventory: Teads

08
Oct
2020
Posted in technology

Apple is extending some AppleTV+ subs through February 2021 for free

Apple told me today that it will be extending AppleTV+ subscriptions that are set to end November 1, 2020 through January 31, 2021 through their billing date in February of 2021.

The basic situation is that Apple gave away a free year of AppleTV+ to new device purchasers last year and those are all set to end in November. Apple knows everyone is still looking at a tough winter ahead filled with COVID-related restrictions so it’s bumping those subs out to February.

Monthly users whose subscription start date is before November 1st, 2020 also get a deal, with a $4.99 credit (the cost of an AppleTV+ subscription) appearing for November, December and January 2021. You do not have to do anything to receive the credit and users will be getting emails notifying them of these extensions/credits.

And, of course, if it gets to hold the total sub number steady through Q4 of a tough economic year so much the better, right?

AppleTV+ had a bit of a slow burn start, with a big sub onramp in the form of devices and some high profile launches that were tempered by early reviews of their marquee programming. But people warmed to the shows over time. 

I believed at the time that it was a bit of natural sugar crash happening. 

https://platform.twitter.com/widgets.js

That proved out over time as The Morning Show ended up winning AppleTV+ its first Prime Time Emmy award. 

Total award nominations for Apple

30
Sep
2020
Posted in technology

Energous Receives FCC Approval, Extending Charging Zone to Up to 1 Meter for Groundbreaking Over-the-Air, Power-at-a-Distance Wireless Charging

Class II permissive change allows for expansion of Energous’ new, non-beamforming wireless charging technology announced earlier this year

Today Energous Corporation (Nasdaq: WATT), the developer of WattUp®, a revolutionary wireless charging 2.0 technology, announced that it has received a Class II permissive change to the existing MS-550 FCC Grant, extending the charging zone up to one meter. This change, under the FCC’s Part 18 rules, allows Energous and its partners to develop and market wireless charging products that may be charged within one meter of the transmitter. It is believed to be the first time that a non-beamforming transmitter has been permitted under the FCC’s rules with a charging zone of up to one meter under the FCC’s Part 18 guidelines.

“We continue to make advances that will enable over-the air, wireless charging at-a-distance to become a reality. This permissive change from the FCC substantially expands the allowable non-beamforming footprint and broadens the wireless power transfer (WPT) applications that can be supported by this patent-pending technology. While beamforming remains a key Energous technology, having pioneered the industry’s first FCC part 18 certification, non-beamforming technology represents a less costly, less complicated path to commercialization which is being well received by our customers interested in implementing distance charging solutions,” said Stephen R. Rizzone, president and CEO of Energous Corporation. “As Energous continues to set in place the building blocks required to enable a global wireless power 2.0 solution, the ongoing pandemic has temporarily impacted our ability to put the necessary engineering and application resources on customer sites, slowing the advance of multiple product and sales cycles expected to generate revenues for the third quarter. Interest in WattUp technology remains very strong, but pandemic-related delays have had a meaningful impact causing third quarter revenues to fall significantly on a percentage basis below revenues