Tag: entrepreneurs

13
Oct
2020
Posted in technology

4 Indian Entrepreneurs Who Embraced Technology In Their Business Models


4 min read

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Without a doubt, one of the most exciting technological innovations this decade has seen is the evolution of blockchain. Since its inception, it has revolutionized digital commerce, technology and brought about the possibility of near-instant financial transactions. The global economic model is undergoing a huge transformation and being one of the frontrunners in technology, the Indian entrepreneurship industry is adapting blockchain technology. Here are four entrepreneurs from India who are leveraging the power of blockchain.

Sandeep Nailwal, Co-Founder and COO of Matic Networks

Nailwal co-founded Matic Network in 2018 and worked with his team to make it a global leader in blockchain space with a $200 million market cap. Today, Matic Network is one of the fastest growing DApps (decentralized applications) platforms enabling tonnes of applications utilization of blockchains in their business models and creating community-centric businesses.

Coming from a top B-School in India, Nailwal has been involved in multiple ventures ranging from health and fitness, retail e-commerce to productized B2B services. This has given him a breadth of experience which has been instrumental in the success of his efforts. He has been working with various government institutions (especially in India), helping them utilize blockchain technology in a way that creates a more corruption-free, transparent, efficient and inclusive environment for our billion-people strong country. He, along with the Matic Network team, are widely regarded as the ones who have fuelled the Indian blockchain developer ecosystem to its current heights due to continuous efforts in building the blockchain development community in India with hackathons, developer grants, mentorship, investments, etc.

Matic is a leading layer-2 scaling solution for Ethereum. It aims to provide mass adoption ready infrastructure to

07
Oct
2020
Posted in technology

Mercado Libre will show us stories of entrepreneurs in its new campaign

The COVID-19 pandemic accelerated the digital transformation of businesses, since not being able to sell in physical spaces, they looked for ways to continue operating through the internet. In this context, Mercado Libre presented a campaign called ” Let’s put the economy in gear ” with the aim of making visible the stories of all the entrepreneurs who are part of the economic reactivation of Latin America.

The company seeks to inspire progress and solidarity through the message: “behind each purchase made within the platform there is an entire economy starting up.”



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“During the pandemic, thousands of SMEs and startups throughout Latin America were digitally reconverted. Mercado Libre wants to motivate Latin American entrepreneurs to join the platform and see us as an ally in the economic recovery. We are proud to be together to all these entrepreneurs and support them side by side, until the best comes, “Hernán Cieri, Marketing Director of Mercado Libre México, said in a statement .

The company accompanies the thousands of projects that had to change their business model, with an ecosystem of value that includes technological, financial, training and labor inclusion tools throughout the region where the platform operates. In Mexico alone, the ecommerce platform has managed to add more than 8,000 SMEs since March 24, which means around 45 a day.

“The central concept of the campaign is to show how Mercado Libre supports SMEs and entrepreneurs to sell their services and products, especially in the challenging context of recent months. That is why we show behind closed curtains, what they live many, in an underworld where everything is moving, changing, generating employment and sales, reactivating “, Cieri concludes.

The campaign is

05
Oct
2020
Posted in technology

Entrepreneurs who are resetting amid COVID-19

While we have yet to see the full impact of the coronavirus pandemic, we have begun to witness its severe impact on our global economy.

RELATED: A ‘full-blown she-cession’: How COVID-19 is economically hurting women, minorities the most

Businesswomen, specifically businesswomen of color, have been disproportionately affected. Consequently, they’ve been forced to adapt to the continuously changing tides. Here are six entrepreneurs’ inspirational stories of how they are doing just that.

Karen Cahn, founder & CEO of IFundWomen

Courtesy of Karen Cahn.

Karen Cahn is a pioneer in tech and media, having spent much of her career at leading corporations, including Google, YouTube and AOL. After leaving AOL in 2014, Cahn and her team at VProud Labs — a women-focused video company she founded— wanted to raise money for a passion project they were working on. Initially they launched a Kickstarter campaign but, when fundraising wasn’t taking off, Cahn began reaching out to friends and acquaintances to meet the campaign’s goal.

That experience led Cahn to realize the majority of crowdfunding platforms were unapproachable for women and people of color. This light bulb moment inspired Cahn and her co-founders to launch their own crowdfunding platform, IFundWomen, with the goal to drive funding towards female entrepreneurs and close the gender funding gap in venture capital.

When COVID-19 shut down brick-and-mortar businesses nationwide, iFundWomen began a relief fund, providing microgrants to women-owned businesses impacted by this crisis. As small businesses and start-ups struggle to find their footing during the pandemic, iFundWomen’s mission statement is especially relevant: to equip women with the confidence, knowledge, and funding they need to bring their visions to life.

We started IFundWomen because there was no access to immediate capital, expert coaching, and critical connections to help women entrepreneurs launch and grow profitable businesses. During the pandemic, IFundWomen

03
Oct
2020
Posted in technology

6 steps for entrepreneurs to acquire more customers on social media

  • Susie Moore is life coach and advice columnist who’s been featured on Good Morning America, Oprah.com, and The Wall Street Journal. She helps entrepreneurs get hired by getting into the media. Sign up for her free workshop on how to get publicity for your business right here.
  • When used effectively, social media can be a powerful tool to access and sell to audiences instantly.
  • Moore shared six tips on leveraging and revamping your social media profiles to better connect with customers.
  • Start by reviewing all of your profiles. From there, you can tweak and update your profiles based on customer feedback and personal review. 
  • Don’t shy away from consistently engaging with your customers in meaningful ways — respond to comments, share screenshots of testimonials, and create a schedule you stick to.
  • Visit Business Insider’s homepage for more stories.

As a business coach, it’s incredible to observe the opportunity that social media provides businesses of all sizes to access and sell to audiences on demand. 

My dermatologist Leslie Rohaidy fills up her practice debunking skincare myths on Instagram. And another friend, Tracy Campoli, a YouTube star, welcomes new members to her fitness community every week through her short, effective YouTube videos. I’ve also sold thousands of units of my books using Instagram and doing time-bound giveaways (whilst simultaneously spending my own money on hydrating under-eye patches and swimwear after observing influencers singing their praises on Instagram). This stuff works!

Social selling is real. Even better, it’s free to do. 

Here are some simple (but easily overlooked!) tips to move more of whatever you’re selling using your social platforms:

1. Refresh 

Log out of everything. Review all of your profiles from a prospect’s or customer’s point of view. 

Do they present you in the best and most concise way? Is it clear