Snap, parent company of Snapchat, has hired Alexa Levine as U.S. head of entertainment.
Levine comes to Snap from Facebook, where she worked for three years oversaw the company’s film, TV, streaming and live event ad clients as industry manager for entertainment. Prior to joining Facebook in 2017, she had a variety of roles at Google — including, most recently, senior account executive, media and entertainment — as well as Microsoft and ad agency Omnicom.
At Snap, Levine is responsible for leading the company’s entertainment sales team and working with U.S. entertainment clients advertising on the platform. Based in Los Angeles. Levine reports to Clayton Peters, U.S. head of verticals, who oversees Snapâ€™s enterprise verticals.
Levine holds a bachelor’s degree in business and hotel management from Cornell University and an MBA from the Ross School of Business at the University of Michigan.
Snap continues to bulk up its originals slate for Snapchat. Earlier this month, it premiered “Coach Kev” starring Kevin Hart and announced three docuseries coming to the platform in 2021 following Loren Gray, Trippie Redd and Swae Lee. On the ad front, Snap announced that it is rolling out First Commercial, a takeover offering that guarantees advertisers that Snapchat users see their non-skippable 6-second ad before any other spots on the app on a given day, to be widely available in the U.S. and U.K. this month.
As of the end of June 2020, Snapchat reported 238 million daily active users, up 17% year-over-year. The company claims Snapchat reaches over 100 million people in the U.S. alone, including over 90% of 13-24 year-olds and over 75% of 13-34 year-olds.
By PAN PYLAS, Associated Press
LONDON (AP) — Prince William has joined forces with renowned British broadcaster and naturalist David Attenborough to launch Thursday a new environmental award, the Earthshot Prize, which has grand ambitions to “incentivize change and help to repair our planet over the next 10 years.”
The prize takes its inspiration from the Moonshot challenge that President John F. Kennedy set for the U.S. in 1961 to put a man on the moon by the end of the decade.
William, who has been immersed in environmental issues all his life, said the same resources used to tackle the coronavirus pandemic should be devoted to saving the natural world.
“According to the experts, it really is the point of no return,” he told Sky News. “We have 10 years to fundamentally fix our planet.”
The plan envisions five prizes of 1 million pounds ($1.3 million) awarded each year for the next 10 years, providing at least 50 solutions to the world’s greatest environmental problems by 2030.
The first five Earthshots center on protecting and restoring nature, clean air, reviving oceans, building a waste-free world and fixing the climate.
“We very much hope that even if we can’t necessarily change the world in ten years’ time just from the prize alone, what we do hope is that, just like the Moonshot landings where they developed cat scanners, X-ray machines, breathing apparatus, stuff like that I think has been really, really important to come out of that,” William said.
Nominations open on Nov. 1 with an annual global awards ceremony held in a different city each year, starting with London in the fall of 2021. William will be part of the panel that makes the decisions.
The prize fund will be provided by the project’s global alliance founding partners, a
Apple’s Apple TV+ division has joined the Motion Picture Association of America’s Alliance for Creativity and Entertainment (ACE), an anti-piracy group committed to “supporting the legal marketplace for video content and addressing the challenge of online piracy.”
ACE first launched in June 2017 with Netflix and Amazon as founding members, and dozens of movie and content studios have joined like Comcast, Disney, NBC, BBC, AMC, MGM, ViacomCBS, Paramount, Fox, and others.
Apple TV+ will join the ACE governing board, which includes Amazon, Disney, NBCUniversal, Netflix, Paramount, Sony Pictures, Warner Bros., in addition to Apple.
ACE’s goal is to disrupt the piracy ecosystem that harms creators, with streaming piracy representing 80 percent of all piracy today, costing companies as much as $71 billion annually. As noted by Axios, streaming piracy is a greater concern to Apple now that it has original streaming content to protect.
Streaming piracy is a growing problem representing 80% of all piracy today. Unlawful piracy operations put incredible innovation, creativity and investment at risk, to the detriment of creators, innovators and consumers alike. According to the Global Innovation Policy Center, piracy costs as much as $71 billion annually in lost domestic revenues. Additionally, consumers are harmed when accessing illegal content – one-third of pirate sites target consumers with malware that can lead to a range of problems, including identify theft and financial loss, according to a report by Digital Citizens Alliance.
An estimated 23 million individuals across nine million U.S. households use a pirate subscription IPTV service. Since it was founded, ACE has “achieved many successful global enforcement actions” against illegal streaming services and sources of unauthorized content.
NBCUniversal (CMCSA +1.1%) has confirmed that Susan Rovner is joining in a new role where she oversees entertainment programming at NBC, a suite of cable networks and streaming service Peacock.
She’ll be chairman of entertainment content, NBCUniversal TV and Streaming.
That move was signaled and comes just after she exited her role as president of Warner Bros. TV (T -0.4%). Rovner spent more than 20 years at Warner Bros., developing hit programs including The O.C., Gossip Girl, Fringe and Supernatural.
She’s being charged with leading centralized content groups covering scripted, unscripted, alternative and late-night programming – a part of NBCU’s realignment into a horizontally structured company rather than vertical, with more staff aligned by genre rather than network.
Former Warner Bros. TV president Susan Rovner, who left the company Oct. 2, is heading to NBCUniversal to head up entertainment content for all platforms, the company said today. Her title is chairman, entertainment content of NBCUniversal television and streaming.
Rovner, who spent more than two decades at Warner Bros., will oversee programming for the entire NBCU portfolio, which includes broadcast network NBC, basic cable networks USA, Bravo, E!, Syfy, Oxygen and new streaming service Peacock. Her entertainment programming division consists of separate content groups for scripted, unscripted, late-night and alternative programming.
“Susan is the bold creative force we need as we rethink the future of our business,” said Mark Lazarus, chairman of NBCU television and streaming, in a statement. “Throughout this process I have been consistently impressed by her strong perspective, track record of success and passion for content. Susan joins a great team that is poised to begin a new era at NBCU.”
Even though news broke of Rovner’s new role in early September, and she announced her exit to Warner Bros. staff soon after, explaining in a memo that she was going “to start a new chapter in my career,” NBCUniversal had declined to confirm she would be joining the company until today.
“NBCU has a deep-rooted tradition of having the best programming from visionary creators, and I feel so grateful for the opportunity to join this incredible organization as it builds on that legacy to head into the future,” said Rovner in a statement.
Nearly two months ago (Aug. 6), new NBCUniversal CEO Jeff Shell unveiled a major TV and streaming reorganization he had first teased during Comcast’s July earnings call. The new structure created three horizontally integrated units, all of which will report to Mark Lazarus, who was promoted in May as part of an