Publishing Market – Actionable Research on COVID-19 | Growing Popularity of E-books to Boost Market Growth
The global publishing market size is poised to grow by USD 23.73 billion during 2020-2024, progressing at a CAGR of over 1% throughout the forecast period, according to the latest report by Technavio. The report offers an up-to-date analysis regarding the current market scenario, latest trends and drivers, and the overall market environment. The report also provides the market impact and new opportunities created due to the COVID-19 pandemic. Download a Free Sample of REPORT with COVID-19 Crisis and Recovery Analysis.
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Technavio has announced its latest market research report titled Global Publishing Market 2020-2024 (Graphic: Business Wire)
E-books are increasingly becoming popular among learners, as they are convenient and enable easy access to multiple books at the same time through subscription plans. The launch of smart devices has further increased the accessibility of e-books over digital platforms. The availability of e-books has also increased in e-commerce sites, which has provided vendors an opportunity to further expand their customer base. Some of the popular e-commerce vendors that offer e-books include eBay, Amazon, Walmart, and the Alibaba Group. Therefore, the rising popularity of e-books is expected to drive the growth of the global publishing market during the forecast period.
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The major publishing market growth came from the traditional publishing segment in 2019. This is due to the adoption of various business strategies such as the paid model by newspaper publishers.
APAC was the largest market for publishing in 2019, and the region will offer several growth opportunities to market vendors during the forecast period. This is attributed to the growing adoption of technology in the education sector of rapidly emerging economies