Apple’s Apple TV+ division has joined the Motion Picture Association of America’s Alliance for Creativity and Entertainment (ACE), an anti-piracy group committed to “supporting the legal marketplace for video content and addressing the challenge of online piracy.”
ACE first launched in June 2017 with Netflix and Amazon as founding members, and dozens of movie and content studios have joined like Comcast, Disney, NBC, BBC, AMC, MGM, ViacomCBS, Paramount, Fox, and others.
Apple TV+ will join the ACE governing board, which includes Amazon, Disney, NBCUniversal, Netflix, Paramount, Sony Pictures, Warner Bros., in addition to Apple.
ACE’s goal is to disrupt the piracy ecosystem that harms creators, with streaming piracy representing 80 percent of all piracy today, costing companies as much as $71 billion annually. As noted by Axios, streaming piracy is a greater concern to Apple now that it has original streaming content to protect.
Streaming piracy is a growing problem representing 80% of all piracy today. Unlawful piracy operations put incredible innovation, creativity and investment at risk, to the detriment of creators, innovators and consumers alike. According to the Global Innovation Policy Center, piracy costs as much as $71 billion annually in lost domestic revenues. Additionally, consumers are harmed when accessing illegal content – one-third of pirate sites target consumers with malware that can lead to a range of problems, including identify theft and financial loss, according to a report by Digital Citizens Alliance.
An estimated 23 million individuals across nine million U.S. households use a pirate subscription IPTV service. Since it was founded, ACE has “achieved many successful global enforcement actions” against illegal streaming services and sources of unauthorized content.
Dance in the age of coronavirus: Cleveland’s professional troupes display creativity in 2020 fall season programming
CLEVELAND, Ohio – Different as they are, Cleveland’s major dance groups are alike in evincing one important quality during the coronavirus pandemic: creativity.
Unable to proceed as normal, to perform for live audiences in their usual venues, all have displayed balletic flexibility and remarkable haste in efforts to amend or wholly redesign their fall seasons.
“We’re talking about a significant change to our lifestyle,” said Margaret Carlson, producing artistic director of Verb Ballets. “We’re experimenting with different ways of reaching audiences. It’s all an experimental process.”
For some, the experiment already has been underway for months. Many spent the summer finding larger studios, learning to dance while wearing masks, and devising ways to connect with patrons online or in other socially distant manners.
Others, meanwhile, have had to act more quickly. They’re now drafting new game-plans for the fall, having waited out the summer in the hope that larger audiences would be permitted to gather indoors by this point. One troupe, Neos Dance Theatre, went and remains on hiatus during the pandemic, and is now mulling a company-wide restructuring.
“There’s a lot of learning curve here,” said Pam Young, executive director of DanceCleveland, noting that with so much uncertainty in the world, “the best we can do right now is put dates on the calendar by which we have to make decisions.”
Cleveland Ballet had an ambitious fall season on the horizon, including a production of “The Magic Flute” at Playhouse Square. That, though, became unfeasible with Playhouse Square remaining closed and indoor gatherings still limited.
Luckily, it found an alternative. Just before the weather changed too dramatically, the company put together an Ohio tour called “Outside the Box,” a whirlwind string of outdoor shows at Stan Hywet Hall and vineyards in Aurora and Canton. Thus will “The Magic Flute”